Sunday, September 16 2007 @ 08:55 AM PDT
Contributed by: Jason Hackwith
In an article called Corporate Values & Employee Cynicism, Martha Lagace with HBS Working Knowledge interviewed Sandra Cha, an assistant professor at Desautels Faculty of Management, McGill University; and Amy C. Edmondson, novartis professor of leadership & management at Harvard Business School, about the dangers of business leaders not following their own declared corporate values.
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Tuesday, August 14 2007 @ 02:40 PM PDT
Contributed by: Jason Hackwith
John Jantsch of Duct Tape Marketing has an excellent article with an often missed key element to generating referrals: having fun.
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Monday, June 04 2007 @ 08:53 PM PDT
Contributed by: Jason Hackwith
I've been designing for over thirteen years, but I'm always learning. That's sort of a mantra for me. I'm always learning how to be a better designer, but more importantly I'm always learning how to be a better customer servant. Joel Spolsky has written an excellent article called Seven Steps to Remarkable Customer Service. I've read it over thirty times since February, and it's on my short list of marketing articles that I just keep going back to re-read.
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